Strategies

How do real cars end up in video games? And does it help the brands?

How do real cars end up in video games? And does it help the brands?

by: Mark Wilson | Source: Co.DESIGN

In the digital era, every video game is a potential showroom. But the relationship between game developers and automakers requires some creative licensing.

Published on 12 June 2012
Making Manufacturing Lean in the Italian Automobile Industry: The Trajectory of Fiat

Making Manufacturing Lean in the Italian Automobile Industry: The Trajectory of Fiat

by: Arnaldo Camuffo and Giuseppe Volpato (Department of Business Economics and Management - University Ca' Foscari, Venice, Italy) | Year: 1998 | Document type: PAPER
Published on 6 December 2005

Mapping the Automotive Textile Supply Chain: The Importance of Information Visibility

by: Robert Handfield, Robert Barnhardt and Nancy Powell (College of Textiles, NC State University) | Year: 2005 | Document type: PAPER
Published on 23 February 2005

Modularity and Outsourcing: The Nature of Co-Evolution of Product Architecture and Organisation Architecture in the Global Automotive Industry

by: Sako, Mara | Year: 2002 | Document type: PAPER
Published on 23 February 2005

The Chinese Automobile Industry Manufacturing System and Technological Strategy

by: Chunli Lee | Year: 1999 | Document type: PAPER
Published on 7 February 2005

Globalization and Value Chain Strategies for Materials Suppliers

by: Francisco Veloso (Massachusetts Institute of Technology) | Year: 2000 | Document type: PRESENTATION | Source: Steering Committee Meeting
Published on 7 February 2005

Toyota Motor Manufacturing Australia in 1995 – An Emergent Global Strategy

by: Takahiro Fujimoto | Year: 1999 | Document type: PAPER
Published on 7 February 2005

A Typology of Supplier Involvement in Automotive Product Development

by: D. Twigg | Year: 1997 | Document type: PAPER
Published on 7 February 2005

Strategic Outsourcing of Design and Development

by: Wind River | Year: 2002 | Document type: PAPER | Source: Wind River white papers
Published on 7 February 2005

The Implication of Globalisation for Distribution of Design Competencies in the Auto Industry in Mercosur

by: Ruy Quadros, Sérgio Queiroz | Year: 2001 | Document type: PAPER
Published on 7 February 2005

Modularization, Knowledge Management and Supply Chain Relations: The Trajectory of a European Commercial Vehicle Assembler

by: Patricia Zagnoli, Alessandro Pagano | Year: 2001 | Document type: PAPER
Published on 7 February 2005

Automotive Supply chains and the Engineering Steel Supplier

by: (Corus Engineering Steels) | Year: 2000 | Document type: CONFERENCE PAPER | Source: Corus Engineering Steels
Published on 7 February 2005

Outsourcing of component design

by: Hilary Bates and David Twigg (Warwick Business School) | Year: 1997 | Document type: CONFERENCE PAPER | Source: Warwick Business School - Operations Strategy Research Unit
Published on 7 February 2005

Production Networks, Linkages, Innovation Processes and Social Management Technologies : A Methodological Approach to the Argentine Automotive Industry

by: Gabriel Yoguel, Marta Novick, Anabel Marin | Year: 2001 | Document type: PAPER
Published on 7 February 2005

Verticals Relations and Modularisation in the Automotive Industry

Year: 2002 | Document type: PAPER
Published on 7 February 2005

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